My first interview just got launched online since The Trivium Proportion was published. I’m super excited to be talking to people about this project and my future projects. There is some level of satisfaction just in the interviews themselves, but I am really excited to see if it will have any impact on exposure for my book.
If you want to see the most recent interview by fanboycomics.net, go check it here: http://www.fanboycomics.net/interviews/comics/1569-fanboy-comics-interviews-david-phillips-the-trivium-proportion
I’ve also attempted to contact all my Washington area newspapers up to the Washington Post and heard almost nothing from any of them. The one that I did hear from, that I would suggest others try, is my College newspaper. They sounded very excited and want to do a book review and an interview. Start small and keep your expectations realistic. I have no idea if this review and interview will help me, but we shall see. It certainly can’t hurt.
Other than interviews, there are a few avenues I have tapped into for advertising.
I set up a Google Adwords account. My first bill for that one (after about 15 days) was $20. From what I can tell, I didn’t make a single sale off of that one. It really seemed out of whack for what I was getting from Google on that one. My landing page from Google is currently the Amazon page for The Trivium Proportion, Google suggests that this is weak and might be the problem. It could be, but I don’t know that another landing page would be worth the price.
I created some Facebook advertising. My fee for that one is based on exposure and not click throughs. I spend about a $1 a week on that campaign. Though I’m not sure if I am really getting much in sales out of that ad campaign, it is cheap enough that it feels like the exposure is worth it.
Finally, I set up advertising through Twitter. Now, that is the one that I am still on the fence about and least sure of. The one benefit with advertising on Twitter, is that if you use an American Express card to set up your ad account, you get $100 of free advertising. Facebook has a similar deal to this, but I believe it was only $20 for free.
Something else that I read about online (and sorry to who posted it, I can’t remember where I read it), is to call individual book stores to get them to stock your book. One of the reasons I went with Lightning Source was so that my book could be sold in any store, as the book is both returnable and has a wholesale discount. Unfortunately, the book is listed as POD, so they won’t automatically order it or stock it. If you call the book store though, there is a strong shot that you can convince them to stock a couple of copies and give it a go. Doing this also unlocks the ability to do some book signings in these stores, though the lead time for that is pretty long (at least at B&N).
I hope everyone finds them self safe after the horrible devastation of Hurricane Sandy. Until next time internest!